Before we start
Quick details so we know who to send the proposal to.
Your business right now
Where things stand today so we can build from the right baseline.
1 to 5
6 to 15
16 to 50
50+
Yes
No
No, but interested
Average order value
Under $50
$50 to $100
$100 to $200
$200+
Under $50
$50 to $100
$100 to $200
$200+
Monthly revenue
Pre-revenue
Under $5k
$5k to $15k
$15k to $50k
$50k+
Under $5k
$5k to $15k
$15k to $50k
$50k to $100k
$100k+
Conversion rate
Under 1%
1 to 2%
2 to 4%
4%+
Not sure
1 to 2%
2 to 4%
4%+
Whatever is realistic, advise me
Paid advertising
You mentioned Meta and Google. Let's get specific.
Yes, I need everything made
I have some assets but need more
I have creatives ready
Search
Shopping
Both
Not sure, advise me
Yes
I have some
Not prioritising TikTok right now
0 / 500
Main site
Dedicated landing pages
Both
Not sure
Landing pages and CRO
Where traffic lands matters as much as the ads driving it.
Yes
No, I have them
Not sure
Yes
Not right now
What does that involve?
Shopify
WooCommerce
WordPress
Other
Email and retention
Repeat buyers are where the real margin lives.
Yes
No
0 / 400
Yes, a proper list
Past customer emails but nothing organised
Starting from zero
Yes
Not right now
What would that look like?
0 / 400
Customer lifetime value
One-time buyers mostly
Some repeat but no system driving it
Decent repeat rate
Not sure
0 / 300
Offer structure
How your products are packaged and sold affects everything downstream.
Yes
No
Not sure what that means
Priorities and timeline
What matters most to you right now, and when you want to move.
New customer acquisition
Improving site conversion rate
Increasing average order value
Building repeat purchase rate
Setting up email marketing
Immediately
Within 2 weeks
Within 4 weeks
Within 8 weeks
Just exploring for now
0 / 800
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